{"product_id":"catalogue-of-liqueur-and-vodka-products-katalog-likerno-vodochnykh-izdeliy-illustrated-by-n-i-martynov-p-i-tomazo-a-s-stupin-and-a-m-yakovlev-art-design-combine-of-pishchepromizdat-mppt-ussr-1957-in-russian","title":"Catalogue of Liqueur and Vodka Products (Katalog likerno-vodochnykh izdeliy) \/ illustrated by N. I. Martynov, P. I. Tomazo, A. S. Stupin, and A. M. Yakovlev; Art-Design Combine of Pishchepromizdat MPPT USSR, 1957. In Russian.","description":"\u003cp\u003eКаталог ликерно-водочных изделий \/ составители М. Л. Рупневская и С. А. Трусова ; художники Н. И. Мартынов, П. И. Томазо, А. С. Ступин, А. М. Яковлев ; Министерство промышленности продовольственных товаров РСФСР, Росглавспирт.\u003cbr\u003eМосква : Художественно-оформительский комбинат «Продоформление» Пищепромиздата МППТ СССР, 1957. 104 страницы, с цветными иллюстрациями. Формат 28,5 × 22 см.\u003cbr\u003eТираж 30 000 экземпляров. Издательский коленкоровый переплёт с цветной наклейкой на передней крышке.\u003cbr\u003eПереплёт хороший: на задней крышке - значительное неравномерное выцветание\/пятна; наклейка на передней крышке с небольшой утратой у нижнего края; уголки и края потёрты. Блок очень хороший: крепкий, цветные иллюстрации полностью сохранены; отдельные лёгкие пятна старения.\u003cbr\u003e***\u003cbr\u003eCatalogue of Liqueur and Vodka Products \/ compiled by M. L. Rupnevskaya and S. A. Trusova; illustrated by N. I. Martynov, P. I. Tomazo, A. S. Stupin, and A. M. Yakovlev; Ministry of Food Industry Products of the RSFSR, Rosglavspirt.\u003cbr\u003eMoscow : \"Prodoformlenie\" Art-Design Combine of Pishchepromizdat MPPT USSR, 1957. 104 pp., with color illustrations. Format 28.5 × 22 cm.\u003cbr\u003ePrint run of 30,000 copies. Publisher's cloth binding with a color pictorial onlay on the front board.\u003cbr\u003eBinding good: rear board with significant uneven fading\/staining; small loss to the lower edge of the front onlay; corners and edges rubbed. Text block very good: firm, color illustrations fully preserved; scattered light age-spotting.\u003c\/p\u003e\n\u003cp\u003eThis is a striking example of Soviet trade-industry design ephemera: an internal product catalogue produced for the RSFSR alcohol industry by Rosglavspirt (the Chief Administration of the Alcohol Industry) and issued through the specialized \"Prodoformlenie\" art-design combine, whose function was the visual design and packaging of Soviet food and drink products. Rather than being written for the general public, the catalogue served as a working reference for factory managers, trade organizations, and packaging designers across the RSFSR, standardizing the appearance, recipes, and specifications of the liqueurs, vodkas, fruit cordials (nalivki), sweet and bitter tinctures (nastoiki), and creams (kremy) produced by Soviet distilleries in the mid-1950s. Opening with a substantial historical introduction tracing Russian distilling from its earliest documented references in the late sixteenth century through the tsarist-era state vodka monopoly and the scientific contributions of Mendeleev, Doroshevsky, and Konovalov to the physical chemistry of alcohol solutions, the catalogue then presents, category by category, dozens of individual products - each rendered in vivid gouache-style illustration alongside its precise composition, alcohol content, and sugar content: Anise Liqueur, Mint Liqueur, Crystal Liqueur, Ukrainian Vodka with Pepper, Autumn Bitters, Orange Bitters, Rowan Bitters, \"Stolichnaya\" Vodka, and dozens more. The illustrations, by a team of four staff artists, are executed in the polished, painterly commercial style typical of Soviet food-industry visual culture of the period - product photography being largely impractical for standardized reference use, illustrators instead painted each bottle and label by hand. Issued in a run of 30,000 copies for trade and institutional distribution rather than retail sale, catalogues of this kind rarely survive in good condition outside factory and trade-organization archives, making this a genuinely scarce piece of Soviet commercial design history for collectors of Soviet ephemera, alcohol history, and mid-century graphic design.\u003c\/p\u003e","brand":"Stanza Rare Books","offers":[{"title":"Default Title","offer_id":44525069926442,"sku":null,"price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0701\/6359\/5306\/files\/IMG_6009.jpg?v=1782931373","url":"https:\/\/stanzararebooks.com\/products\/catalogue-of-liqueur-and-vodka-products-katalog-likerno-vodochnykh-izdeliy-illustrated-by-n-i-martynov-p-i-tomazo-a-s-stupin-and-a-m-yakovlev-art-design-combine-of-pishchepromizdat-mppt-ussr-1957-in-russian","provider":"Stanza Rare Books","version":"1.0","type":"link"}